Driver: Motivated to be at the top of their niche, to ‘win’.

Behaviors and Characteristics:

  • Highly motivated to gain visibility for their expertise.
  • See thought leadership as a competitive advantage and as a path to being a rainmaker.
  • Happy to be in the spotlight and to have their name, or the name of their company, prominently displayed.
Challenges:
  • To focus more on the number of their followers or the income they can bring in rather than adding value to a community.
  • To maintain high quality content and ideas rather than just brand building.
Greatest Fear:
  • Being overlooked or undervalued for their efforts.
Must Avoid:
  • Being seen as self-serving.
Call to action:
  • In it to win it.
Example Competitor Thought Leaders:
  • Carly Fiorina, businesswoman, former CEO, Hewlett-Packard and candidate, US Senate
  • Larry Ellison, CEO, Oracle
(c) 2017 Thought Leadership Lab
Do not distribute without permission.

If you are ready to take your next step as a thought leader, you'll find an easy-to-follow 7-step blueprint in my book Ready to Be a Thought Leader?Order today at Amazon.


Is it Time To

Get Your Voice Heard?


Let us help! E-mail us today.



Want More Influence?



In the Thought Leadership Manifesto, I share 12 strategies to secure the support of influencers and empower them to amplify your message. To get your copy, sign up for the email newsletter below.



Sign up for the newsletter
to stay informed & in the know